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5 Digital Marketing Methods to Dominate the Marketplace

If you don’t have digital marketing methods that work by now, you’re not going to stay competitive in today’s technology-based marketplace. Even if you have adopted digital marketing techniques, do you know how effective they are? Consumers require you to show up a certain way whether they connect with you
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How Online Customers Make the Decision to Buy

Not everyone shopping online is an impulse buyer. A would-be consumer may scan scores of different product listings on a website before deciding. When the seller understands how the buyer plots a purchasing decision, the chances of upping sales figures increases. Millions of consumers share three fundamental buying decision traits.
How Online Customers Make the Decision to Buy

21 Tips for Attracting Followers to Your LinkedIn Page

The value of your LinkedIn Company Page is increasing every day as LinkedIn becomes more and more important in your marketing mix. LinkedIn just published this great article on how to get more followers to your Company Page. How many of these tips are you using? Growing the following for
21 Tips for Attracting Followers to Your LinkedIn Page

How Digital Marketing Evens the Playing Field for Businesses

Advertising on television or radio stations can cost hundreds or thousands of dollars per day. This may be more than most small businesses can afford to pay. However, due to its inexpensiveness, digital marketing tools may help level the playing field and allow companies of all sizes to reach their
How Digital Marketing Evens the Playing Field for Businesses

4 Digital Marketing Skill Sets That Won’t Be Obsolete Anytime Soon

Digital marketing continues to develop, and the necessary skill sets keep growing and morphing. A few key skills are here to stay, though, and you’ll need them to succeed. Email marketing, analytics, videography and search engine optimization together form the foundation upon which other areas of digital marketing are built.
4 Digital Marketing Skill Sets That Won’t Be Obsolete Anytime Soon